Easy to get started and use
We prepare the essential setup before you begin.
Independent businesses, typically 1–25 locations
Professional Review and Reputation Management Made Easy for Small Businesses
Get professional-grade review generation, the best review responses in the market, customer intelligence, competitor analysis, and Google Maps rank tracking in a platform prepared for your business and simple to run.
01 · Easy to get started
We Prepare the Platform. You Review It and Start.
We build your starting setup
- Business messagesBuilt from your website, existing reviews, and prior responses
- Your Voice of the Customer topicsDrafted from your primary Google Business Profile category
- Common settingsConfigured for review requests, responses, approvals, and publishing
- First Maps Rank TrackerCreated and run for your local search area
You confirm the important choices
- Business languageReview the messages RightResponse built for your business
- Your Voice of the Customer topicsKeep, change, or add the topics that matter to you
- Approval rulesChoose what requires your review before publishing
- Final controlChange the setup whenever your business needs something different
Begin managing your reviews
- Request reviewsStart with the review-request workflow that fits your business
- Respond from your phoneReview, edit, approve, and publish responses with RightResponse GO
- See local visibilityReview the results from your first Google Maps Rank Tracker
- Run it your wayUse the prepared setup or adjust it as you work
02 · Grow into it as needed
Start With the Responder and Add More When You Need It
Review Generation and AI Review Requests
Start with standard templates, then add customer-specific AI personalization. Send through email, SMS, employee QR codes, Zapier, in-app workflows, or Google Sheets. Use allowed sending hours, a separate delay, and blackout periods.
Explore Review GenerationMessage-Informed Agentic AI Review Responder
We believe, and our customers tell us, that we generate the best review responses in the market. Our message-informed, multi-stage agentic process uses relevant business knowledge to create highly personalized responses. Choose human approval or automation, customize response rules, and publish through RightResponse GO from a phone. See how Message-Informed Review Responses work.
Explore the ResponderAdd customer and local-market intelligence
AI Voice of Customer, Review Analysis, and Review Sentiment Analysis
Use business-specific topics drafted by RightResponse and modified by the business. See what customers praise and criticize, exclude phrases that are not about the customer’s experience, and read the review evidence behind each result.
Explore Voice of CustomerGoogle Maps Rank Tracker
Monitor where the business and nearby competitors appear for important local searches across the geographic areas where customers search.
Explore Maps Rank TrackingLocal Competitor Analysis
Compare ratings, review volume, review momentum, customer topics, sentiment, strengths, and weaknesses against the competitors that matter in the local market.
Explore Competitor Analysis
03 · Cost-effective
Three Cost-Effective Packages for Different Needs
Core, Pro and Pro+
See RightResponse pricing
Choose based on products and review volume
Core includes the Review Requester and AI Review Responder. Pro and Pro+ provide broader product access and support higher review volume.
04 · Software or Done For You
Use the Platform Yourself or Let RightResponse Handle the Work
Explore Done For You ServicesUse the software directly
Run review requests, responses, customer intelligence, competitor analysis, and rank tracking with the initial setup already prepared.
Choose Done For You support
Talk with RightResponse about managing the review and reputation workflows the business wants handled.
Small-business podcast
How Small Businesses Can Use Reviews and AI to Build Trust
On The Small Business with Lori Brooks Show, George Swetlitz explains how small businesses can use review requests, responses, and customer insight to compete locally without a large team or budget.
Featured conversationLori Brooks: From Audiology to AI and the Small-Business Trust Game
Frequently asked questions
Small-Business Review and Reputation Management Questions
Is RightResponse AI suitable for a one-location small business?
Yes. RightResponse is designed for independent businesses and local teams, including one-location businesses and organizations with a small number of locations. This page is intended for businesses with approximately 1–25 locations; larger organizations can use the multi-location or enterprise solutions.
What does RightResponse prepare when a small business gets started?
RightResponse builds initial business messages from the company website, existing reviews, and prior review responses; drafts initial Voice of Customer topics based on the primary Google Business Profile category; configures common review-request, response, and approval settings; and creates and runs the first Google Maps Rank Tracker.
Can the business change the messages and Voice of the Customer topics RightResponse drafts?
Yes. The initial messages and Voice of Customer topics provide a useful starting point. The business can review, modify, and improve them over time as it learns which messages and topics are most useful.
Can an owner publish review responses from a phone?
Yes. The RightResponse GO site lets an owner or manager review, edit, approve, and publish message-informed responses directly from a phone.
Does RightResponse create the first Google Maps Rank Tracker?
Yes. RightResponse creates and runs the first Google Maps Rank Tracker so the business has an initial view of its local search visibility and can continue tracking important searches over time.
Does a small business have to buy every RightResponse product?
No. A business can start with Review Generation, the Message-Informed AI Review Responder, or both. It can add AI Voice of Customer, Review Analysis, Review Sentiment Analysis, Competitor Analysis, Google Maps Rank Tracking, additional channels, and more automation when those capabilities become useful.
What makes RightResponse a professional-grade platform?
RightResponse combines personalized review requests, a multi-stage agentic review responder, business-specific messages, owner-controlled approval and automation, customer-topic analysis, local competitor analysis, and Google Maps rank tracking in one connected platform.
Is RightResponse cost-effective for a small business?
RightResponse offers an affordable Core package for small businesses, with Pro and Pro+ available as product and review-volume needs grow. The platform focuses on review and reputation management rather than requiring a broad marketing suite, and businesses can try it for seven days without a credit card.
Does RightResponse offer Done For You review and reputation management?
Yes. A business can operate the software directly or talk with RightResponse about Done For You support for the review and reputation workflows it wants managed.
Ready to Get Started?
Start a free 7-day trial or book a call to discuss Done For You support.
